20 Years of DEKRA Child Caps
Being seen means being safe
Join the celebration!
20 years of DEKRA child caps
Two decades ago, we launched our “A Head for Safety” campaign, introducing our iconic bright red safety caps with reflective strips all the way around. These caps have made millions of children more visible and safer on the roads. To stand out, you need to shine!
But safety isn’t just about being seen. We are passionately committed to educating children on how to navigate traffic safely. Road safety education for children is very important to us ever since
Since our start in 2004, we've gone from distributing 74,400 children's caps to nearly 3.6 million as we begin 2024.
So join us, as we celebrate our 20th anniversary with exclusive patches to personalize your caps!
Tips for Parents
Make learning road safety fun and effective by practicing with your child. Teach them to cross the street at crosswalks and walk to school together during regular weekdays. This hands-on practice strengthens their understanding and confidence.